In this episode, I talk to Karls Hughes. Karl is a software engineer who turned into an entrepreneur in the midst of the pandemic last year. His start-up draft.dev creates content that reaches software engineers – which means he combined his two passions, development and content creation.

We talk about:

  • his transition from developer to CTO, and then to the business owner,
  • value-based pricing and how to focus on the customer segment that gets the most value out of your product,
  • how to scale as a bootstrapped business,
  • ¬†why blogging is such a career changer for developers.

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About the Author
Michaela is passionate about making the life of developers and engineers better. She hosts the SE Unlocked podcasts and also researches and helps to make software engineering processes and tools better. She writes about her work on https://www.michaelagreiler.com.

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